The Daily Mail remained the best-ranked British newsbrand in the ranking (119.8 million visits) although it dropped one place to eleventh from tenth in the past month. The Independent was one of the fastest-growing news sites in the US in January, according to Press Gazette’s latest ranking. The New York Times (456.7 million visits) remained the biggest newsbrand in the US by number of visits, followed by CNN (372.8 million), MSN, Fox News and People. At the other end of the list however, Microsoft news aggregator MSN (247.4 million visits) and News Corp’s New York Post (124.9 million) saw the biggest year-on-year slumps at 17% each. People (up 30% year-on-year), USA Today (up 20%) and Yahoo Finance (up 14%) saw the biggest increases in visits compared to February 2023.
It was followed by financial news and advice site Moneywise (27.6 million visits, up 334% year-on-year). Visits to the news magazine’s website were up 198% compared to May 2023 to 95.5 million but it was beaten by two specialist newsbrands. Celebrity-focused newsbrand People.com was the fastest-growing news website in the US in May, according to Press Gazette’s latest ranking. Celebrity-focused People.com saw the most year-on-year growth in the top ten, growing visits 37% to 142.1 million. All the top-ten sites by total visits grew year-on-year in July, seven of them by double-digit percentages.
It was followed by Gannett’s flagship newsbrand USA Today (148.1 million, up 25% compared to April 2023), Visits to the news magazine’s website were up 149% year-on-year to 90.5 million, according to data from digital intelligence platform Similarweb. The sites in the list are based on Similarweb’s classification of news and media publishers, although Press Gazette refines the list to exclude some sites with a less news-based focus. The Daily Mail remained the best-ranked British newsbrand in the ranking climbing one place into tenth (117.8 million visits), while the BBC was in rank 11 (112.7 million).
The second-fastest annual growth was at climate site The Cooldown (25.5 million, up 562%) and the third-fastest was at Newsweek (172%), which was also the fastest-growing site among the top ten domains. Year-on-year, however, Athlon (athlonsports.com) saw the greatest growth in the top 50, drawing in 697% more visits in July 2024 than in July 2023. The company says the update has improved the accuracy of the data, particularly with regard to smaller websites.
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- All of the ten most-visited news sites in the US in November received more visits than they did a year earlier.
- It was followed by UK news site The Independent (up six places with 37.6 million) and the Los Angeles Times (up five places with 28.5 million).
- The Los Angeles Times (23.7 million visits) and Washington Post (102.4 million) saw the sixth and eighth largest drops, falling by 7.9% and 6.6% respectively compared with October.
- Climate news site The Cooldown (51.6 million visits, up 52%) was the fastest grower month on month, followed by The Atlantic (30.4 million, up 43%).
- Last month The Independent also featured among the ten fastest-growing sites in the top 50, as it seeks to grow its US foothold.
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Similarweb generates its traffic data by applying machine learning and modelling to the statistically representative datasets that the company collects. “Maybe it’s not in the millions, but there are in the tens of thousands that have posted on Moltbook and that’s quite a lot of traffic for something that is new and exciting like this,” he said. Visits to the Gannett-owned site were up by 32% year-on-year to 151.4 million – echoing its year-on-year growth rate last month.
The Daily Mail remained the best-ranked British newsbrand in the ranking (rank 11, 113 million visits), just ahead of the BBC (rank 12, 106.9 million). Among the wider top 50, The Cool Down, which entered our ranking last month for the first time in 42nd position, saw strong growth for another month, moving up from 42nd to 35th in the table. Celebrity newsbrand People was the fastest-growing news website in the US in March according to Press Gazette’s latest ranking. The Daily Mail remained the best-ranked British newsbrand in the ranking (rank 11, 115.4 million visits), pulling further ahead of the BBC (rank 13, 106.1 million), which fell one place from twelfth in March. Those that declined only saw small traffic drops with People (down 4% compared to March) and Washington Post (117 million, also down 4%) seeing the largest drops. Month-on-month New York Post (149.4 million, up 7%), USA Today (up 3%) and MSN (263.2 million, up 2%) were fastest-growing.
September was a busier news month, including the assassination of right-wing activist and podcaster Charlie Kirk. Syndication https://news.colead.link/en/colead-highlights-young-agripreneurs-and-their-contribution-to-a-sustainable-world/ website MSN saw the biggest drop year on year among the top ten by more than a third (39.5% to 144 million visits). Athlon Sports followed Forbes in year-on-year traffic decline with a drop in visits of 48% to 290.3 million, along with AP News (down 46% to 78.5 million visits). Forbes CEO Sherry Phillips told Press Gazette last month the brand has lost traffic to articles it was previously known for, such as “Who’s the richest person in the world?
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